ferrarilover wrote:And that's exactly the point. You're saying that the club need to do "something" then A) criticise what the club are doing and B) don't suggest alternatives.
It doesn't matter what the club does, it comes in for criticism. We're told that we don't make good enough use of the facilities, so we start to make much better use of the facilities and then get criticised for "only" having some "1940s alternative band". I'm sorry, we did initially book Aerosmith and The Stones, but they had other plans. We did also bid to host Froch v Groves II at Plainmoor, but it was felt that such an impressive arena might take away from the fight.
We've done what we can, we've frozen prices when what we could really do with is doubling them. That's a season of professional football for less than £13/game. What more incentive do you need? Buy a season ticket or don't bother. That's the deal. A saving of about £5/game, 10% off in the club shop, priority access to tickets and guaranteed places at sold out matches. What else do you want thrown in to make you turn up? Seriously, chuck some suggestions into the pot, I'll take them to the club and Chris and see what they say.
The club are promoting themselves. They have a website, three forums (all unofficial, but they exist nonetheless), they're engaged in social media, they have a regular and prominent feature in several local newspapers, they have their own shop and links with a national distributor, they advertise via hoardings, they play charity matches, they engage with the community via the local schools/youth programmes, they engage with local and national and international enterprise by entering into sponsorship deals, they attract non-football related income by holding wedding fayres, lunch clubs, conferences, quiz nights and evenings of music and entertainment.
Again, what else do you want them to do? If you've got any bright ideas (and I mean fully formed ideas, not just "do better at advertising" or "be less sh*t at everything") then pitch them to me here and I'll ensure that they're given a fair hearing by Andy or Chris or even Thea, if it gets that far.
Matt.
The alternatives Matt, although they will be popular with fans and make them feel valued, sadly won't equate to increased financial gain for the club on the whole but it's the little things that can help make all the difference.
I don't know what the club offer or give away on a regular basis and obviously they are not a registered charity but simple things like collecting tokens when buying a programme and after you've accumulated the required X amount then you are entitled to a free programme or free drink and pie at half time? Every X amount of spend in the club shop gives you a stamp on a savings card and when you've hit the required spend you get a free match ticket or tenner credit to spend in the club shop? A rewards card that you get stamped when paying on the day of a game and when you hit ten games you get the next free or even half price?
Get competitions going in the local rag each week to win free tickets and refreshments. Get fans involved in the matchday programme. Pick some of them out at home games and format some questions and give them a platform, make them feel part of the club. Print a fans section in the following home programme with the previous fans answers and pictures. Just get fans involved and engaged and anticipating arriving at Plainmoor with excitement as to what is around the corner other than the game.
Hey, I know these ideas are really just semantics and in the grand scheme of things don't look a dealbreaker but the little things are important to me and I truly believe they make a huge difference. If things on and off the pitch aren't going so well like the past 3 years then the club has to make efforts to make people feel good about the club and themselves in the face of general malaise and shitness.
They will be rewarded for it because people don't forget excellent customer service and they don't forget getting good value for money. TUFC haven't been able to offer good value for money these past 3 years and although you say tickets would be £13 a game if one bought a s/t last season, watching consistent dross on the field and mind-numbingly drab h/t entertainment and the like on a fortnightly basis for an entire season doesn't feel like a win.
It feels like you are being ripped off even though technically one may be paying a reasonable amount for what equates to professional football. If a club can soften the blow of weekly horrendous football followed by relegation from the football league with a lots of positive little ideas and incentives such as the ones suggested then they can keep the fans running the hamster wheel without alarming hits to s/t sales and supporter confidence.
I'm not for one moment suggesting that any of my tiny ideas would work but for me personally they would engage and provide reassurance that my support was not ultimately '**** shit' contrary to popular belief. I could go to Plainmoor knowing that regardless of the outcome of the game I was providing my club with income and they in return were offering me something so insignificant like a free pie but that insignificant pie would make me feel good about myself that I have earned it and that my club have recognised my continued contributions and support through the medium of offal filled pastries.
It's a no brainer.
The point about the club making best use of it's facilities like Boots I concede you are correct with. My issue is always the timing and inappropriateness of these 'events'. For example we lose a million games on the spin, Ricey gets abducted by aliens and we need to accumulate 50 points from 3 games to stay up and we get a release on the O/S inviting fans to come along and enjoy pig racing. Now I appreciate pig racing needs to happen but it should not really be the focal point on our O/S when what we really need is someone from the club coming on kicking butt and reassuring fans that there is no way on this **** planet that ET is getting his hands on our Martin. In times of great stress and turmoil and just when we are looking for leadership...................we get pigeon racing or some sort.
It's unprofessional and odd to be fair. I appreciate pig racing may be a great evening out, certainly more enjoyable than watching an Eminem gig and I appreciate it needs to be advertised but perhaps slip it onto the O/S underneath the main news story of 'THERE'S NO WAY SO LONG AS I'VE GOT SLOWLY FERMENTING SHIT IN MY COLON THAT TORQUAY ARE GOING DOWN!!!'. There's a time and a place.
The club are promoting themselves adequately like you say but no more than they should be. They are doing the basics. It's human nature that people like to feel valued and rewarded for loyalty. Making our fans benefit from both is the ONLY way other than successful football that TUFC can flourish IMO. Given that the latter is not guaranteed then I think speculating to accumulate is a good idea.
Also the emphasis they put on articles are akin to Government spin. They comment on the upcoming Exeter friendly like it's a coup. It's Exeter, they are a league club we aren't. They will take the piss out of us and we can't. The O/S article points out that we beat them last season like it actually matters now. It's a hovel.
Then they claim that the programme of pre-season friendlies will get the juices flowing. We have Yeovil, Plymouth, Exeter and Walsall. See what I mean about inappropriate. By all means promote them, I actively encourage that but to make them out as prestige fixtures is ridiculous. Ok so I'm being a bit OTT but you get the drift? I wish they would be a bit more realistic. All the games will be good tests but in terms of getting fans excited (so they might buy a s/t perhaps?) the journalism is appalling.
I'm probably wrong Matt and get brushed aside as not knowing what goes on in the real world behind the scenes at a club like Torquay but wrong or not. Relying on the standard of football alone for hoping fans turn up to Plainmoor is an increasingly risky proposition. And for what? The sake of a few free pies?
I know there will be reasons why most or all of the above can't be done so I don't really have any amazing ideas Matt is the answer then I guess.